For the selection of ideas jury members take the following six criteria into account:
Business or Market Potential
Does the proposition address a real pain?
Is there a clearly identified customer segment?
Is there an opportunity to expand in other markets?
Job Potential or Social Impact
Does this business have the potential for strong growth and create jobs doing so?
Does it address an important environmental or social issue?
Innovation or Technology Potential
Is there strong new technology?
Is there a strong new business model?
Or an idea with existing technology/business model
Is there a significant climate impact?
Is the climate impact significant in this business sector?
Strength Management Team
Is there entrepreneurial spirit in the team?
How complete is the team for the task at hand?
Does the team have prior start-up experience?
Quality of Pitch