Pitch
Beat the butt is creating the first selective collection system to end the cigarette butts’ pollution. How? We have developed the beat the butt case, which is a cigarette pack holder with an attached ashtray that can take more than 20 butts and is directed to smokers for their everyday use. When they go buy a new pack in the kiosks and petrol stations (main selling points of tobacco products) they will be able to discard them correctly in the specific containers for the selective separation.
