Textile waste is one of the largest contributors to climate change. The efforts to make
second hand cool, charity stores, pop-up stores and hand-me-downs is not able to keep up with the demand created for fast fashion by the large retailers. There are solutions offered to symptoms but not the root of the problem. We are building a scalable long term solution, which empowers sustainable producers, teaches children about it and making reuse the standard by normalising the purchase behaviour of adults. kindby is the start of this transformation.
kindby is an online store, on which you can buy new and used as well as rent sustainably produced baby clothing and accessories. Portions of the profits from kindby go to teaching children about sustainability.